Category: White Hat
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Adding more content to an image-focused site
My current project — smartlivecasino.com — is meant to be visually attractive. It’s an entertainment experience, after all. Unfortunately, the people who originally designed the site saw it more as a work of art than a sales tool. As …
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Content and SEO with a twist
So my latest challenge is a website that some people my find uncomfortable. Smart Live Casino is one of the world’s growing numbers of gambling websites. Smart Live’s “twist” is just that: it’s live roulette, streamed via webcam or …
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The Mystery of Google’s Page Rank Punishment
So, you know I wrote about the cuts in Google’s page rank and how it was hitting people who’d bought in links and were feeling the pain of Google’s ethical stance? Well now I’m not so sure. Yesterday, Barablu — …
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Google Reinforces the Content Route
Google has just dropped a bombshell on many sites who obviously thought they’d got SERPS licked. They’ve cut huge swathes off the PageRank scores of many big name sites including engadget.com, forbes.com and problogger.net. In some cases the …
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Statistical Nightmares
Just finished my first week at barablu.com and we’re all expecting that the results should be coming through soon. Actually, it looks like the results are coming through sooner than we expected and in surprisingly good shape. Hopefully it’s not …
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News from The Front
I’m still amazed at the number of people who ask for a “splash page” on their site: preferably something with lots of animated gifs “because they look nice”. It’s become almost a mantra with me that home pages must provide …
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Five ways to damage your SEO with content
1. Write Rubbish If your content makes no sense, if it’s dull and irrelevant, if not even your mother would make it all the way through, then you can be sure it will be bad for SEO. Make content interesting, …