Category: Content
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Get Active in Content
Internet content’s primary use is as a sales tool and when selling something it’s always best to use an active voice. Compare these two sentences: “The cost per square foot was said to be uneconomic by one in three of …
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Why the Semantic Web?
Tim Berners Lee, the guy who invented the Web, said that its power lay in its universality. The Semantic ideal tries to achieve that universality. When the web finally got big in the late 90s there was an explosion …
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Accessibility v Usability
Some might argue that to have both accessibility and usability is a case of having your cake and eating it too. Look at useit.com, usability guru Jakob Nielsen’s site, and you might agree. Nielsen seems to have content …
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The End of Transitional XHTML
You may not realise this, but if you’re still putting … <!DOCTYPE html PUBLIC “-//W3C//DTD XHTML 1.0 Transitional//EN” “http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd”> in the header of your HTML files then you’re bang out of order. The Code Recommendations laid down by the World …
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Plagiarism and how to avoid it
Writing this is like walking through a minefield. In talking about plagiarism and quoting other people, I too run the risk of plagiarism. Students can screw up their whole academic career if found guilty of plagiarism, but the dangers for …
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Simple Wins Again
Here are some simple guildlines for simple copy … DON’T express more than one idea in a sentence DON’T use sentences of more than 15 or 20 words DON’T use more than 4 sentences in any one paragraph DON’T let …
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Simple Wins
Let me introduce your to the overloaded intro. “Slim, blue-eyed, blonde-haired Oxford-educated former finishing school head girl Judy Stimpsonade-Smoth, 32, today won the coveted pinnacle prize of the book-keeping profession, the Snodgrass Trophy, named after Charles H. Snodgrass — who, …
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How To Write (Good)
I don’t often print other people’s work verbatim, but Tina Mancuso’s How to Write Good is too good to tamper with. I’m not entirely convinced by her list (rules are made to be broken) but it does illustrate well …
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Forms Without Tables
Ever wondered how to place a form on a site without tables? If you want your page to be fully semantic XHTML and CSS so that it looks good to screen readers AND search engine spiders, you mustn’t use tables.…
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Making Sense of Ad Sense?
I’ve had a recommendation of one interesting way to see if your Google Ad Sense is optimised for the number of words. I have no idea if it works, I can ramble on for ages and this site is more …